To a worried student

I got an email today from a student who is having trouble nailing down a subject for his profile. He writes:

I’ve had a lot of difficulty finding a good feature piece of write. Since Saturday, I’ve attempted to get in contact with three sources, all heads of three separate institutions that I thought would make for a good piece, and none have returned my phone calls or emails. I had to go with a semi-last minute choice, the supermarket Zabar’s. I’ve got information from their website and I’ve interviewed a few shoppers, but I’m trying to schedule an interview with the general manager and that is proving to be problematic.

It can be hard to get busy people to take the time to talk to you. But sometimes people who aren’t bigwigs or aren’t in the public eye can make the most interesting subjects.